TikTok is one of the most popular places to find short videos. The Pakistan Cricket Board has announced that it will work with TikTok for two seasons of the Pakistan Super League. You can use TikTok as a source of entertainment for the seventh and eighth editions of one of the world’s most sought-after and popular T20 league. Some people will be able to use TikTok during the PSL 7 games in Karachi and Lahore starting on January 27. This is because TikTok is now used by more than a billion people around the world. The month-long (34-match) PSL 7 cricket festival will come to an end on February 27 with the final in Lahore.
The Pakistan Cricket Board and TikTok have a two-season deal that will let fans celebrate the tournament’s most memorable moments together on the TikTok platform. They can use the hashtag #KhelegaPakistan to do this. People who follow the PSL will be able to use TikTok to share everything from pre and post-match content and highlights to cricket-themed challenges. This will make the app a place for the PSL fan base, which has been a big part of the league’s success and growth over the last six seasons.
This partnership comes as TikTok is trying to make sure that it is the best place in Pakistan to be a cricket fan. The last collaboration with the PSL 6 had 1.6 billion+ views on TikTok. This shows that Pakistani fans love cricket content on the platform, and they also make great content while having fun. We are very happy that TikTok has agreed to be our official entertainment partner for Pakistan Super League 7 and 8. Platforms like TikTok have changed how people make content and have brought people together through some very creative and fun short videos that are watched all over the world.
To help the PSL reach more young people and connect more authentically with a very active and diverse community that has been behind the league from the start, TikTok will work with the PSL for two seasons. This will help both groups get to know each other better and make the league more popular and sought after.